In a digitally driven world, it’s easy to feel like your direct mail marketing efforts could be making a bigger impact when the goal is to generate brand awareness. Let’s check the numbers: According to the Data & Marketing Association, … Continued
As we sprint into the back half of the year (seriously, where did the first 6 months go?) it is time to start planning for the very near future of 2018. There are so many occasions to plan for from … Continued
Corporate sponsorship opportunities are everywhere in today’s world- from the chance to put your logo on the t-shirt of a middle school 5K fundraiser to the naming rights of major stadiums. But are these opportunities worth it? Or are you … Continued
Promotional products are a fun way to reinforce your brand recognition and awareness. Traditionally, promotional items are associated with things like pens and Frisbees. While these items do serve a purpose, they don’t always stay in a potential customer’s possession … Continued
In today’s world, it seems as if the digital space is getting larger as attention spans rapidly grow shorter. With so many messages competing for someone’s attention in the moments they glance up from their phone, it’s important to make … Continued
We all remember 2016, the year many consider to be one of the worst in recent history, has come to an end, and everyone seems to be looking for a fresh start. People are promising themselves they’re finally going to … Continued
Color is one of the biggest deciding factors in everyday decision making! From the clothing you choose, the food you eat, the car you drive to how you decorate you living space, color is making an impact all around you! … Continued
In 2016 everything is faster than it was before, are you ready to keep up? Start with the term “advertising” for companies that can be anything from promotional products (i.e pens, cups etc.) to flyers, door hangers and billboards. Those … Continued
It’s 2016 and everything is digital these days but is your business caught up? Running a business in the age of technology requires you to be caught up with the digital age. Websites, blogs, social media, email and more are … Continued
We are making some exciting new changes here in 2016! Downtown Allegra would like to give a warm welcome to our new partner ProSign Branding Solutions! We’d like to extend a very big thank you to Carolyn as well for being … Continued
