Having a strong and relevant offer to make, presented with compelling copy and visuals, is every direct mail marketer’s goal. Yet the real potency in the formula for campaign success lies with your data. Whether you’re marketing to prospects … Continued
It’s 2016 and everything is digital these days but is your business caught up? Running a business in the age of technology requires you to be caught up with the digital age. Websites, blogs, social media, email and more are … Continued
Companies utilize the term “mailer” to cover a plethora of different printed material. Mailers can be post cards, self mail flyers, invites, cards with envelopes, promotional materials etc. The best part is that the target audience benefits from all of … Continued
Ever wonder how you can reach out to both new and old customers/clients? It can be really simple and dare we say it…fun! Now we aren’t scientists (although we wish we could be) but we do have tested some ways to … Continued
Thoughtfully designed and appropriately implemented direct mailings are one of the most effective forms of customer outreach. Small Business Trends gives us 11 tips to heighten the level of impact even further. 11 Direct Marketing Secrets smallbiztrends.com
